Round-the-clock support, shipping and returns questions, chat answers while you sell.
In an online shop, many inquiries repeat themselves: order status, shipping questions, returns, size advice. The chat agent answers right in the browser, can be connected to Shopify, WooCommerce and Shopware, and hands complex cases (complaint, special request) to your team.
Notice under EU AI Act Article 50:From the first message, the chat agent shows it's an AI. For complex questions, the agent hands off to your team.How we use AI
What does the Chat agent do for online shops?
rinqo's chat agent for online shops answers shipping questions, returns questions and product advice directly on the shop page, and order status once connected to Shopify, WooCommerce or Shopware, which we set up with you. Servers in Germany, AI disclosure built in.
Servers in Germany · no US corporations
Stored in Germany. Processed in the EU, without US providers.
GDPR-compliant on EU servers
Many host in the EU and still send the data to US corporations like OpenAI. We don't. Calls, transcripts and knowledge data sit on servers in Germany, and the AI processing runs with European providers in the EU. A DPA under Art. 28 GDPR is in place.
Hosting in Germany, in data centres with ISO 27001 certification
AI processing runs with European providers in the EU, not with US corporations like OpenAI, Google or Amazon. No training on your data.
Speech recognition with EU processing and speech synthesis from a German provider, customers receive the named provider list in the dashboard.
Auto-deletion: 90 days by default, adjustable from 7 days
AI Act Art. 50: AI notice on by default
Since 2 August 2026, people must be told no later than first contact that they are talking or writing to an AI. With rinqo this notice is on by default in every channel.
Phone: the preset greeting says it is an AI; calls the agent places itself always open with it
Chat: notice always visible in the window. Email: notice below every reply from the agent
Generated images: AI label in the metadata, plus a visible label that is on by default
Penalty: up to €15M or 3 % global annual turnover, the lower amount for SMEs
Sources: GDPR Art. 28 + 32 · EU AI Act Regulation 2024/1689 · DSK guidance on artificial intelligence and data protection (German data protection conference, 2024). This overview does not constitute legal advice.
Why online shops need an AI agent.
German online retail turned over €83.1 bn in 2025 according to bevh figures, €46.2 bn of it through marketplaces. The pre-sales and post-sales support load concentrates on four things: order status (“where is my parcel?”), shipping and returns, product advice (size, material, compatibility) and availability or restock. The Baymard Institute averages a cart abandonment rate of 70.22 % across 50 studies. Part of that is open questions nobody answered. Most shops run no live-chat team at all, the inbox backlog grows overnight, and by the next morning the sale is gone. An AI chat agent answering directly on the product and cart page closes that gap without staffing cost.
Order-status inquiries clog the email inbox, even though they're pure routine.
Mobile buyers want answers in chat, not email, otherwise the purchase fails.
Multilingual: DACH shops shipping to AT/CH need DE+EN+often FR/IT without staffing.
Return instructions (label, deadline, condition) take time with every email, time that's missing from daily business.
Cart abandonment: according to the Baymard Institute, around 70 percent of carts are not completed, some of them because of open questions nobody answers.
Order-status lookup straight from Shopify or WooCommerce
Explain the returns process (label, address, deadline) from your knowledge base
Product advice from knowledge base (material, size, compatibility, care)
Take availability questions and note the email address for your team
Answer payment, shipping and returns questions right in the checkout, before the purchase is abandoned
Multilingual support DE/EN/FR/IT without separate operator shifts
What the Chat agent can do
Embeddable as a website widget
Answers questions in real time
Guides visitors through your offering
Captures contact details and inquiries
Hands over to your team when needed
Answers from your knowledge base
Frequently asked questions for online shops.
Yes. Shopify, WooCommerce and Shopware have documented interfaces for order status and stock levels. We set up the connection with you, after which the agent can look up order status.
The included allowance covers the typical chat load of a small shop. International chat suites often start with low entry prices, but then scale up through conversation-volume tiers, per-seat licences and separate AI add-ons. We work out which plan fits your chat volume in the first call. On top of that, rinqo brings phone and email from the same knowledge base.
rinqo hosts on Hetzner Germany; the Art. 28 GDPR DPA is automated at signup. Many international chat providers operate under a US parent structure, CLOUD Act exposure is a TIA point for DACH shops with sensitive customer data. If you operate DACH-first, rinqo has the cleaner compliance story.
Yes, as long as your product catalogue is in the knowledge base, for example by reading in your shop pages. Example: "do you also have waterproof hiking boots in size 42?" → the agent finds matching products and replies with product links.
The agent supports 17+ languages, auto-detects the language of the incoming message and replies in the same. For DACH shops shipping to AT/CH: DE as default.
Multi-channel for your industry
rinqo for Online shops, all channels
Telephone, chat and email from one platform: business case, ROI, GDPR and integrations.
Founder of rinqo. Builds a company memory where an organisation's knowledge comes together and stays available, and the AI agents that work from it: on the phone, in the inbox, in chat, in marketing and in further roles. Writes here about bringing AI into companies, about data protection, and about what holds up in daily operation. Developed in Germany, processed in the EU, no US providers.
